Hello, I’m Jonathan Biehl, a designer and photographer based in the San Francisco Bay Area with a strong focus on brand identity and storytelling. I’m also an aspiring filmmaker, passionate about capturing meaningful narratives. I enjoy collaborating with individuals who are equally driven by their work.

Currently, I serve as the global Brand Design Manager at Topcon Positioning Systems, where I lead the development of a refreshed brand identity and design system. My experience spans working with companies of various sizes, where I’ve overseen global redesigns of literature and websites, led rebranding initiatives, designed a 15,000-square-foot tradeshow booth, and even worked on the design of a Formula 3 race car. I also bring expertise in both studio and field photography.

Outside of work, I enjoy playing World of Warcraft, watching series like The Office or Game of Thrones, and enjoying a beer (or two) at local craft breweries.